The New Year brings a great time to sit back and conjure ideas that lead to continuous success, and ways to bring enjoyment to every workday. After all, work doesn’t have to be boring and shouldn’t be – especially in a business like ours!
From reorganizing our workspaces to amping up networking efforts and volunteer service, we have big plans for 2016. How are you planning to make ’16 sweeter than the years before?
Here are ways that we are starting new this year on the right foot:
Switch It Up. On average, Americans spend 40 hours a week at the office. Whether or not you are fond of your coworkers (we are!), it’s smart to use a portion of that time together to connect and collaborate.
Our shared office space naturally fosters a collaborative environment. And it also allows us the luxury of switching up where we sit. Whether we sit at our desks, kitchen table or “diner,” we are able to mix it up.
These seemingly small changes in location or team connection often trigger creative thinking. Flexible space gives us time away from others when we need it. Meanwhile, an “open door policy” allows us to tap into the minds of our talented coworkers.
Keep the clutter in check. Before the holidays, we neatened our desks and decluttered the office, so we would return to tidy workspaces in the New Year. We stemmed the spread of magazines, newspapers and loose papers containing client media clips before it got out of hand by taking just a few minutes to reorganize.
Now our recent media placements live in a much less conspicuous area, hiding them from our line of sight. The ongoing challenge, and our resolution, is to keep up with the filing with the help of our incoming intern so these items don’t begin distracting us typically tidy Touchpointers again.
Get Out There. Writers for Inc. Magazine agree that “going to networking events every few months can help keep you active in your industry, help you make valuable connections and learn new things, and help you improve your skills as a professional.”
As PR professionals, it’s important to network to maintain existing relationships and build new ones. We are always eager to meet fellow industry professionals, writers, bloggers and potential clients. We make it a point to establish new relationships by attending events held by the American Marketing Association and Charleston Metro Chamber of Commerce, in addition to other industry and professional development events.
We volunteer for organizations close to our heart. Every team member gives back to the community we love in some way. We lend our expertise to young professionals, nonprofits and creative organizations, and are always happy to help friends and acquaintances who could benefit from our professional know-how.
As our founder likes to say, “If it’s community-building and it matters to us, we want to work on it.”
So those are our simple business resolutions for the new year. We’ll be tracking how well we adhere to them in the months to come. And we would love to know yours!